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The assignment was to design a poster for Pasadena Film Festival submission, "It's My Heart." The movie is a silent film short that alludes to cinematic works of the 1920s.
The design employs illustration, like most movie posters from the reference period. The style is a nod to the Stenberg brothers (who designed posters for Russian avant garde filmmakers) and the Beggarstaffs, both of whom omitted portions of an image and allowed the viewer to mentally fill in missing details.
The layout is a dynamic collage with everything at an angle, alluding to the main character's life being off-kilter. There's a big hole (shaped like a folded newspaper that appears in the film) where the character's heart should be, which foreshadows the ending without giving it away. The name of the actress/love interest appears on the black heart--another wink at what's to come. These elements make for an image that will entice people to see the film, and should resonate with them afterward.