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As equal human beings, the spectators and players are united into one and the spectators are touched by the will and passion of the players overcoming their own limitation. By connecting the 3P-Spirit like Passion, Pride, and Peace in the place for peace and communication, united on the basis of humanity, it aims to inform the 2018 PyeongChang Winter Olympics.
Under the concept of “Passion, Overcoming the Limitation!”, it aims to express the Olympic spirit unified regardless of sex, race, and nationality to the media. Giving the visual impact through the 3D structure, the pleasure of the winter sports was expressed through the reality and dynamism.