THINGS TO CHECK OUT: IDPURE MAGAZINE


Some design magazines just get it right — crisp aesthetics, rich editorial, inspirational content and a smart web presence. Not many publications can pull this off, but IDPURE makes it look easy.

Dedicated to professionals working in the graphic arts, IDPURE is made for people who are sensitive to and interested in their visual environments. The articles are pretty good too.

Our favorite is one found in Issue 18 titled Jesus Christ, That’s a Nice Logo — a brief history of the pervasive fish logo that rides the bumpers of so many cars across the world. The emblem dates back to 54 A.D. and was mainly used as a security measure to identify fellow believers. And so the writer deadpans: “It’s one of those I wish I’d have thought of it (2,000 years ago) ideas.” Us too.

Based in Switzerland, IDPURE has been offering a comprehensive picture of the graphic design world since 1991. Under the banner “Good Design Must Be Guaranteed” the magazine provides a meeting place between professionals and customers in the domain, all the while supplying a source of information, inspiration and expression.

For more information, click here To page through the latest issue, click here

Categories: Design, Magazines

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COMMENTS

I picked up my first copy of IDPURE a couple of months ago and was immediately impressed. Design publications always struggle with the balance of being well designed but not one-upping the design work they are meant to showcase. IDPURE balances that well.

Around the same time I picked up a copy of the recently redesigned Grafik. I would say they missed the mark. IDPURE is thought out and refined down to the tiniest details, where Grafik feels incomplete and unpolished. Well done IDPURE.

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